How to hire a digital marketing agency
Source: pxhere.com Creating a brand for your business is exciting and challenging all at once. When difficulties begin to get the best of you, maybe it’s time to start thinking about connecting with the right people to help you along with your vision. But, how will you find these mask crusaders? Let’s figure out the […]
Best sales engagement platforms to use
Source: agilecrm.com It’s no secret that the sales funnel needs to be improved. We live in the age of engagement and it’s time to use sales engagement platforms to make them better. Alternatively, you can keep doing what you’re doing and wonder why your business isn’t growing as much as you’d like. Sales engagement platforms […]
32 Expert Marketing Trend Predictions for 2023
2020 has been a challenging year (to put it mildly). The Coronavirus pandemic unceremoniously hurtled into the marketing pool, creating a tidal wave of chaos. Consumers were furloughed, made redundant or had hours slashed. As a result, certain markets took an unfortunate profits nosedive. Others (like ecommerce and online businesses) saw profit margins stay consistent […]
How To Adapt Your Sales Pitch to Virtual Sales Meetings
Adapt Your Sales Pitch: Strategies It’s the official start to 2023 but the world is far from back to normal in the face of the COVID-19 pandemic and virtual sales calls are now becoming the norm, whether you like it or not. During a virtual sales meeting, selling requires different skills, and more planning than […]
Does Your Sales Process Build Customer Loyalty? It Should
Customer experience, client success and customer loyalty are big buzzwords in any business niche, and for good reason. When you wow your customers and are proactive about their needs, you build a powerful sense of loyalty that boosts retention and even leads to clients purchasing additional products and services beyond the first sale – something […]
How an Outsourced Marketing Team Can Keep Sales and Marketing Aligned
INCOMING HOT TAKE! Are you ready? Here it comes: Sales are important. THERE! I said it. Sales are so important for any startup or established corporation. When you make a sale, you make money. And when you make enough money, eventually you make a profit. And a profit keeps you and your business afloat. Ok, […]
Five Best Practices For B2B Sales Enablement
B2B Sales Enablement: Best Practices Time and experience have taught businesses some significant lessons, most notably the lucrative integration of sales and marketing teams that eliminates siloed technologies. The B2B sales enablement approach refers to enhancing customer involvement and loyalty. THE PAST AND THE PRESENT OF B2B SALE Historically, there have been instances where the marketing and sales departments […]
Creating a Better B2B Customer Sales Experience
WHY THE B2B CUSTOMER EXPERIENCE IS SO IMPORTANT We should all be trying to create better B2B Customer Experiences. But why is it so important? Being a consumer today means being in control of your transactions. You know exactly what you want when you want it and how much you want to pay. We’re all making different […]
Virtual Lead Generation Conferences – The New Way to Network Post COVID-19
The COVID-19 crisis has (and in many ways still is) affecting almost every part of our business and personal lives. And will, in some cases, will continue to do so, it seems, well in 2023. Conference cancellation is one of those things. Most business conventions, even those scheduled for later in the year, have already been […]
Five B2B Marketing Ideas To Unlocking Massive Sales Success
FIVE BEST B2B MARKETING IDEAS Ah, digital marketing…the finesse of ensuring that your campaign is set…especially in the B2B market can be full of dizzying twists and turns. This quick guide will give you some top B2B marketing tips and ideas to help you on your path. From what B2B marketing is, why you need […]