As a PR team that devotes much of their working time to help our clients improve their brand reputations, manage their online reviews and deal with crisis management we sometimes…
Consumers are increasingly swayed by the opinions of those they admire, or consider experts in a certain field. They seek reliable reviews, videos, and blog and social media posts from…
Your PR agency has booked you on a podcast. Or you have a product launch planned and it’s being suggested that you give the presentation that will launch this wonderful…
Successful cold email outreach involves a lot more than simply collecting a list of prospects and mass mailing them from your personal email account. The best and most successful cold…
MailShake is a cold emailing software tool that integrates with an existing email account and allow you to send a larger volume cold email campaign for lead generation purposes. It…
Its demise is announced it at least a dozen times a week across the various different content outlets; cold email is dead. Cold emailing sucks. Cold email is a waste of…
Appointment setting: It is a universally difficult part of business development, and the most common roadblock to growing your business through increased sales. For most businesses, no sale will happen…
Lead generation is one of the most important undertakings for a company or marketing team in any business, in any niche. Qualified leads are the foundation of a healthy sales…
Leads, leads, leads: it’s what we all want. Leads are the lifeblood of B2B organisations. Anyone can generate leads, but they’re of no value if they aren’t high quality. A…
In terms of lead generation and closing new business in the 21st century LinkedIn is a hot spot. Or it can be. It allows you the chance to connect with…
