How a Lead Magnet Can Be the Key to a Healthy Sales Funnel

One of the fundamental steps in your sales funnel is the conversion of a prospect into a lead. A lead magnet attracts prospects, like metal to a magnet, and, when done right, it can be one of the most effective, and economical, ways to do so for generating leads. WHAT IS A LEAD MAGNET? By […]

B2B Marketing Funnel: Importance for Lead Generation

B2B Marketing Funnel: Optimizing Your Strategy The marketing funnel is a fundamental part of any marketing strategy for a business, no matter what that business might be. After all, it’s primary job is to help you understand how to gain more consumers! However, it’s important to get your funnel right otherwise you won’t be able […]

Why You Need a LinkedIn Lead Generation Strategy

Here’s a question I’ve heard a lot. Why are you so big into LinkedIn Deepak? Why don’t your do more Facebook, Twitter, Instagram or (insert trendy new social network here) The fact is, I have profiles on most of the major social networks. And I post to a few. But the thing is, while Facebook is a […]