Sales lead generation
How the Sales lead generation service works
We start by agreeing exactly what a qualified lead looks like for your business — the profile, the buying signals and the information you need with each handover. We then build targeted prospect lists, run coordinated outreach across the channels that fit your market (email, LinkedIn, phone and paid media), and qualify every response against that brief before it is passed to your team.
What is included
- A documented definition of what a qualified lead means for you
- Hand-built, verified prospect lists — no purchased, stale databases
- Outreach across email, LinkedIn, phone and paid channels, matched to your market
- Qualification of every response against your brief before handover
- Weekly reporting on outreach volume, responses and qualified leads delivered
What it costs
Every engagement is scoped individually, because lead value, volumes and channels differ. As a guide, managed lead generation campaigns at Pearl Lemon Leads start from £1,497 per month, with larger multi-channel programmes scoped on top of that. You will always have a written scope, a fixed monthly fee and clear qualification criteria before any work begins — no long tie-ins and no paying for names that do not match your brief.
Who we are
Pearl Lemon Leads is a London-based lead generation agency, part of the Pearl Lemon Group, working with clients across the UK, US and internationally. Our team runs done-for-you outreach programmes across cold email, cold calling, LinkedIn and paid channels. If you want to talk through what a campaign would look like for your pipeline, book a call with the team — you will get a straight answer on whether we are the right fit.
Related services: lead generation services · full service directory
Common questions
What counts as a sales lead?
A sales lead is a person or company that has shown genuine interest in what you sell and matches the profile you want to work with. In our programmes a lead is only handed over once it has been qualified against criteria we agree with you in writing at the start — so a name in a database is not a lead, but a prospect who has responded and fits your brief is.
How quickly can a campaign start producing leads?
List building, message development and campaign setup typically take the first one to two weeks. Outreach then ramps up from there, and most clients see their first qualified responses within the first month of activity. Timelines vary with your market, ticket size and channels, and we set expectations in writing before work begins.
Do you work with small companies or only enterprises?
Both. Managed campaigns start from £1,497 per month, which suits smaller businesses that need a predictable flow of qualified conversations without hiring an in-house team, and we run larger multi-channel programmes for bigger sales organisations. The right scope depends on your lead value and volume targets — book a call and we will tell you honestly whether the numbers stack up.
What sales leads cost, how fast they arrive, and what happens if one doesn’t show up
These are the commercial terms we work to. They are the same questions every serious buyer asks us on the first call, so they are answered here in writing rather than held back for a sales conversation.
Price per lead
B2B leads start at $200 per lead and run up to $1,000 per lead. Where a lead sits in that range depends on how senior and how hard to reach the buyer is: a mid-market decision maker sits near the bottom of the range, a named executive at a large enterprise or a high-net-worth individual sits near the top. If you would rather pay for the campaign than per lead, managed campaigns start at £1,497 per month.
Delivery speed
Leads are delivered within 48 hours, straight into your inbox or CRM, with the contact details, the context of the conversation and the next step already agreed.
Replacement policy
If a lead we book does not turn up, we replace it. You are not paying for a no-show.
Talking to us
Our sales team works US hours as well as UK hours, so a call at 9am in New York or 9am in London both work. Call +1 650 278 4421 (US) or +44 20 7183 3436 (UK), email info@pearllemongroup.com, or book a call at a time that suits you. We work from 100 Park Ave #16, New York, NY 10017 and International House, 24 Holborn Viaduct, London EC1A 2BN.
