
When you struggle to build brand-new leads, it is the right call to kick-start the lead-generation process with social media. Traditional channels have become obsolete nowadays; hence, social media can give engaged and top-notch leads only when you know how to get started with efficient outreach!
Those organizations utilizing the best lead generation strategies on social media can obtain seamless results across the funnel, generating higher revenue growth, boosting brand awareness & creating conversions, acquiring improved sales productivity, and building a greater sense of community for the followers & advocates.
However, for marketers ready to outstrip brand engagement and awareness, knowing how to obtain the best leads on social media is vital. So, let us start with the 15 sure-fire ways of lead generation with social media!
Ways to Generate Leads with Social Media

1. Optimize your social media profile
In order to accumulate leads organically, you must plan your subsequent social media lead campaign strategically. First, your social media profile should be intriguing, which means it must contain your contact details, a website link in your bio, and a CTA button. Before incorporating contact details on your social media profile, remember to add support customer inquiries by email, phone, or another way. Moreover, adding a link and a CTA button in your bio will help people understand why they must click and what they will get.2. Social media ads
Are you struggling with lead generation from social media? If yes, social media ads are the leading ways to consider! Impeccable targeting features, letting brands reach pertinent audiences with accuracy, fuel these ads. Social media is a broad way to sell your oil paintings from pictures by promoting them, get more audience engagement, and appear in front of more people. However, you may also geo-target your advertisements to reach audiences in particular locations where you plan to propagate your business. Such a remarkable lead-generating way from social media can improve your sales funnel efficiently.3. Promote gated content
The most hassle-free way to generate leads is to promote gated content on social channels, as these are the excellent megaphone to flaunt your work globally. However, do you know that social media lead generation demands an SSL certificate as a significant part of social media marketing? There are Comodo SSL, Thawte SSL certificate, RapidSSL cert, RapidSSL Wildcard Certificate, which are the best certs to ensure that your site visitors can execute a private and secure search. However, by creating posts that redirect your users to the landing page, where they can fill out a form, you might generate brand-new leads & foster existing ones in the marketing database.4. Generate click-worthy content
Everybody on social platforms seeks attention, and they are fighting for it. You will accumulate leads with engaging content. However, audiences’ attention spans are transient if you forget to add relevant and sharp images and construct your content uniquely. As your purpose is to produce more leads, be sure to customize your vision to support it. Therefore, with the help of clickable content, you can ensure that every post possesses a clear link and an alluring CTA.5. Use chatbots to automate your social media lead generating
Chatbots and instant messaging features are trendy nowadays and have become top-notch weapons for marketers. Those websites with chatbots added can allow companies to associate with their existing and prospective customers better than a human can. At the same time, it can drastically reduce the overhead charges. However, 12% of people nowadays use Facebook Messenger, which means you, as a business owner, will succeed by reaching out to your potential customers. Utilizing an AI-powered Chatbot, you can invent a concrete social media engagement strategy and obtain your coveted lead generation objectives.6. Webinars, Hangouts, and Live Videos
Another best-in-class lead generation strategy is live videos, webinars, and hangouts. Often the business owners execute webinars on a specific topic with prior registration. The notion is to accumulate several leads. On the other hand, the best example of Hangouts is Google Hangouts, where the person who wants to generate leads can invite up to 150 people to join the platform. Lastly, enterprises often conduct live videos to make exciting announcements about any event or answer a few questions.7. Referral campaigns
