The corporate industry saw a huge downfall in 2020. The following year, it has been reported that 225 million people lost their jobs and were forced to find other means of income. This came as a hard nudge, especially for the people that have worked corporate throughout their career.
It was not an easy feat, and many struggled to get back on their feet after losing their jobs and primary source of income.
With the lockdowns placed on every city in every country to help eliminate the spread of the virus, we were all left to wonder: what’s next? What can I do for a living?
Freelancing has always been the silent workforce behind successful companies. But it wasn’t until the desperate need for another form of work that the spotlight was put on this type of working arrangement.
Freelancing comes in many forms, and there are various niches to specialize in. It can also be a remote working environment or an in-person job assignment. As long as you are working independently and without a company, you are considered a freelancer.
But with millions turned to this type of work, the competition just got more relentless, with freelancers targeting clients to become long-term paying customers.
So what comes next after mastering your chosen niche? How can you effectively make clients recognize your abilities and hire you for their job openings?
Keep on reading to know more about lead generation for freelancers and how Pearl Lemon Leads can help you.
You can also book a call with us for a quick consultation.
The most challenging part of working as a freelancer is gaining a steady stream of paying job orders. That has always been a struggle for everyone in this type of business. As much as it pays well, it is not as stable as working in an office-type environment unless you have a fixed clientele that regularly employs you for their projects.
But even that is hard to guarantee as more emerging freelancers can easily sway clients.
Sometimes, clients don’t get the same people to work on their projects for a purpose, and that is to keep the ideas constantly fresh and new, very much beneficial to their brand.
So what can a freelancer like you do to gain more clients?
You can start by consistently generating leads. When your lead funnel is whole, then jobs will surely follow.
And it’s not something you can do without because it will be more challenging to land projects if you stop generating leads.
Stay on top of the game with effective lead-generating techniques! Here are some of the best ways to make sure your calendar is always full.
Whether you’re an amateur freelancer or one that has been in the industry for a considerable amount of time now, it’s essential to make your presence as visible as possible.
It can be by creating blog posts, making Youtube content, or even Tiktok promotional videos– you’d be surprised how much engagement these can accumulate when done correctly.
As freelancers affectionately call them, Webinars are an excellent way to make your presence known. You can grow your network and get to know other freelancers working in the same niche as you are or even those who are not.
It’s not just a social meeting but an exchange of ideas, experiences, and best practices that be helpful for your tasks. This can also help you generate leads due to the growing reach of your network.
The best way to get yourself out there is by joining different job sites and professional platforms with clients looking for individuals to fill in their job posts.
Ensure that your profile is well-made and complete with all the information essential to landing opportunities. Think online resumes, so first impression matters.
There are many ways to connect to people, whether on the same skill scope or coming from other industries. You should not neglect any of them, regardless of whether the connection doesn’t seem to work in your favour at the moment– because you never know when it will.
Also, maintain good relationships with your previous clients, as there’s always a possibility for you to be considered for another project.
For freelancers, email is still the best way to communicate with clients and an effective way to target specific leads.
Ensure your email game is on point by leveraging your email signature and ensuring that your cold emails are well stacked and ready to be sent out.
Tasks can be overwhelming on their own, so adding lead generation to your long list of things to do can be too much, and you might not be able to focus. You can’t risk that and put all your efforts into securing a client in vain.
Make sure this doesn’t happen by letting experts in the industry take charge!
Let us tell you why Pearl Lemon Leads can be your best partner.
Generate a steady stream of leads with our expert lead generation services!
With a wide range of services under our lead generation umbrella, you can rest assured that garnering and nurturing leads is what we do best and one that you can leave in our competent hands.
We understand how freelancing works, and with all your needs considered, we can develop a solid strategy to make sure that leads will pour in.
We are an award-winning lead generation company based in London, UK, but we can work for you regardless of your location.
We use different platforms like LinkedIn, Emails, Cold Calling, and Appointment Setting to get things started for you. Sounds good?
Transparency is one of our core values – we’ll show you EXACTLY how we’ve helped our previous clients to achieve their digital growth goals!
It can be, but it will still depend on the nature of the job description. Studies also show that freelancing has a higher median rate than standard employees, so if you’re looking for a sign to switch to freelancing, this can be it!
As a freelancer, it is crucial to gain as much network as possible as this will benefit you in generating leads and attracting potential clients.
Pearl Lemon Leads offers three packages that you can choose from and consider. This will help you focus on working on your tasks and continue impressing your current clients.
Because we are experts at what we do, we can guarantee that you will gain leads when you get us to work for you.
Our tools and extensive knowledge and experience in this field enable us to sort through and find the best leads to fill your job funnel.
Bringing prospects to your organization and maintaining their interest to turn them into a customer is known as lead generation.
Job applications, marketing content, lead magnets, and online material are all good strategies to generate leads.