It is, especially in the B2B space. B2B social media use is usually limited to LinkedIn and Twitter, spaces that can be good sales venues but such campaigns take a lot of work to establish and execute successfully. B2B telemarketing offers a faster, more efficient way to reach prospects quickly and make an immediate connection.
Few companies rely solely on B2B telemarketing in the 21st century. Instead, they make use of it as a part of a larger digital sales and marketing plan. This is something we can discuss, whether it would mean our services fitting into your existing marketing or the creation of a new marketing campaign as a whole.